Archived posts tagged with lead generation

Selling via Email – 5 Guidelines To Do It Right

When I scanned through my inbox, I saw a name I didn’t recognize.
Like most people, I’m hesitant to open emails from strangers. The subject line, however, gave no indication that it was spam.
In fact, it actually caught my attention because it dealt with a topic near-and-dear to my heart.
Subject: Prospecting Technique | Cold Emailing vs

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What Would You Give For An Introduction to Your Ideal Prospect?

From buying sales leads to trading trusted referrals and introductions. As we mentioned in our previous post on sales leads, we had a closer look at a new service called Inquisix.
When we reviewed Inquisix, our first thought was “Man, I wish this would have been around a few years ago”. This is pretty clever stuff.
In

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Sales Leads or Hot Referrals?

You may recall that previously, we reviewed Jigsaw and Demandbase – two well-known services that focus on giving you an opportunity to essentially buy or trade sales leads and contact information.
And there’s Hoovers and Spoke and many more. Everyone approaches the game a bit differently and you may have used their services before.
These are great

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6 Ways to Make Lead Generation Seminars Work

Seminars are outstanding ways to generate “conversations” with prospects—and ultimately leads. But if done poorly, they can ruin your brand. If you’re a sales professional and you are asked to do a seminar, then take these into consideration.
The fact is that every company has expertise that lends itself to sharing at a seminar (telephone, webinar

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