Sales training mp3s
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Kudos to Bill Brooks, a well-renowned sales trainer based in North Carolina. Through iTunes, he launched the first high-quality sales “podcast” that I have found (there are now a couple others out there too). Bill provides 15-20 minutes of direct sales advice, from a true professional.
Outside of the consulting gurus, though, I we need to see or hear of more and more companies making their internal training materials available on a “subscription” basis to their far-flung employees. It makes more sense than company-wide voicemails or emails. Instead of employees having to play and replay messages through a phone; instead of reading and re-reading emails, employees would be able to take useful information with them, assuming only that they’ve got a device that will allow them to playback the audio file on-demand. I’ve found one company that looks like they can help facilitate this…
Imagine as a middle manager or field sales/service professional you can have access to sales skill training, product information, policy and procedure updates—it could all be available on a subscription basis. You can choose what you take with you, and you can receive the latest information by simply syncing an mp3 player with your PC or laptop. And companies would get better reports on who is accessing what information.
The countdown has begun for our own sales training podcast. It will be aimed at sales professionals and managers who are always on the lookout for immediately useful sales tactics. But we’ll include occasional pick-me-up motivators to help you start your day. Stay tuned!
Update: 6 Great Sales Podcasts