Comments on: Must-Read Sales Books For Every Top Sales Professional

By: Eric Lautzenheiser

Eric Lautzenheiser — Mon, 27 Feb 2012 02:08:01 +0000

Books by Ron Willingham such as The Inner Game of Selling, Integrity Service and Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy influenced me greatly.

By: Josh Elphick

Fri, 30 Dec 2011 12:54:33 +0000

Just read “How to Sell” by Jo Owen, which I found a really good read and not too heavy. Also brought myself a copy of “How to win friends and influence people” on the advice of a chap I met at a sales training course in London. Really looking forward to the read as it has such high reviews.

By: ben

ben — Wed, 30 Nov 2011 22:57:45 +0000

Another great selling book which is actually not on the list is SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers

http://goo.gl/9HYWd

By: Ross Weintraub

Ross Weintraub — Fri, 11 Nov 2011 00:56:54 +0000

Strongly agree with SPIN Selling by Rackham. Important to understand the types of questions you are asking. Brian Tracey offers a great intro to selling. When I got into high-end, solution selling I found Miller-Heiman’s Strategic Selling and Conceptual Selling to be invaluable resources.

By: Jeff Blackwell

Tue, 28 Dec 2010 19:49:56 +0000

I strongly recommend the following books:

•SPIN Selling (Rackham)
•Fundamentals of Selling (Futrell)
•How to Win Friends and Influence People (Carnegie)
•Think and Grow Rich (Hill)

By: Roz Bennetts

Roz Bennetts — Wed, 01 Dec 2010 17:17:47 +0000

Naples, I agree, nothing is more powerful than delivering a selling message with conviction and you can only do that when you’re being honest. It really is that simple. People sense when you’re not being honest and furthermore we are hard wired to feel uncomfortable about being dishonest which whether someone likes it or not is picked up on by the customer.

By: TheDarkKnight78

TheDarkKnight78 — Mon, 18 Oct 2010 03:58:07 +0000

For my money, it gets no better than BIRTH OF A SALESMAN by Carson V. Heady.

Not only is it a can’t-miss, spot-on how-to-sell book better than anything I have ever read, it is a book-within-a-story about the heroic, but flawed, fictional author. A MUST.

By: Jay

Jay — Mon, 30 Aug 2010 22:16:09 +0000

Amen!
Don’t accept ,”I’ll think it over” for a response. Give prospects and clients permission to say no with an “up-front contract.”

By: rdennison

rdennison — Wed, 25 Aug 2010 14:11:35 +0000

Action Selling is a short sales book that will take about 90 minutes to read. You won’t want to put it down. It’s written in story format about a sales manager and rep discussing a new sales process they’re using and how it has transformed their careers. The book tells you how and when to use the five key skills that matter most in sales and features a selling process that mirrors how customers make decisions. I highly recommend this book for anyone who wants to take their sales career up a notch.

By: Tracy

Tracy — Fri, 11 Jun 2010 13:31:39 +0000

One of the best sales books I read was Sandler’s You Can’t Teach a Kid to Ride a Bike at a Seminar. I always enjoy seeing top books on Sales and seeing what other individuals recommend.