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You may remember my post, 7 New Fundamentals for 2006. Well #3 has been reinforced by Heather Baldwin, referencing Robert Bly and his book, Magnetic Selling: Develop the Charm And Charisma That Attract Customers And Maximize Sales, at the Selling Power magazine website (free registration required to read the whole article).

Her other four points aren’t too shabby either…

selling power, sales books

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